Feedbooks. Many people just like the fact that they've the attraction and background of having been lived in - in fact, several buyers think if it's not been lived in that a new house is "cold". Their age provides respectability to them, and they are in established neighborhoods with high trees and schools and established neighbors. They could be funky/customized with interesting quirks. These are for folks who like "established" OR "different." They're much simpler to market immediately after you buy one. Many also carry a warranty. They might not appeal to people who like being the very first in a home or who want one built specifically for them.
Which do you like better - New or Existing? Although there are numerous exceptions who like both, people who like one may not like another.
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